the frequency a kenny chung blog

TV Commercials

“Simpsons” from Coca Cola Apparently, some people liked this commercial. I found it confusing without any real message. Drinking Coca Cola will make an evil (financially and morally) bankrupt billionaire happy? Is that their target audience? To me, it just seemed like Coca Cola creative didn’t have any real ideas and decided that since The […]

I would be remiss if I didn’t blog about Super Bowl XLIV commercials. I thought last year’s showing was pretty weak (a sign of companies cutting back ad spending), but this year was far worse. There were few that made me laugh out loud, think about something poignant, or really feel any connection to a […]

November 4th, 2009

Maps

It seems you can’t turn on the TV these days (or Hulu or whatever transmission method you prefer) without seeing a “maps” commercial by Verizon. The short of it is that Verizon claims to have 5x more 3G coverage than AT&T. Brilliant ad campaign. And if they did their homework correctly, there’d be no way […]

It’s no secret that Android phones will soon be flooding the market. The latest product in this category is the myTouch phone from T-Mobile. From the looks of their commercial, it seems like a solid product and another entrant in the long line of supposedly serious iPhone competitors. However, what is their target audience? I […]

The one consistency I’ve found with Microsoft advertisements is that they’re pretty inconsistent. In the past few years (since the modern PC vs. Mac wars began), Windows commercials have generally been hit-or-miss. The last three-spot TV campaign they ran showed a lot of promise. I especially liked the introductory one featuring an Asian girl named […]

Creative Commons License
licensed under a Creative Commons Attribution-No Derivative Works 3.0 United States License.