the frequency a kenny chung blog

July 29th, 2010
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If you’ve been wondering why I haven’t been writing much lately, there are a couple of reasons:

Firstly, I’ve been super busy at my (more or less) 9 to 6 job, consulting SEO clients and putting out fires.

Secondly, I’ve been completely redesigning my portfolio site! By now, Ad-SHARK.com has been totally revamped to be a lot more informative and intuitive.

So why did I redesign? In short, because I had to. The original site was a pile of loosely organized image pages that I created in a week in anticipation for visiting ad agencies back in March of 2009. And as it did not age well with its dated design and poor Information Architecture (not to mention poor SEO!), I felt it was not the best representation of myself as a professional or my abilities.

So I spent a couple of months compiling design ideas in the back of my mind and then spent a few weeks actually hand-coding and Photoshopping everything. And I must say, I’m quite proud of my work. In fact, if it weren’t so meta, I’d include my site as a piece of my portfolio on the site itself.

I feel this new design-centric and search engine and user friendly site does a much better job of conveying the duality of my professional skills.

So take a look around the new and/or improved Portfolio of Kenny Chung. Let me know if you have any suggestions, and maybe hire me for a design job sometime!

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