Search Engines Blog Posts - kenny chung : the frequency

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Search Engines

“Isn’t SEO just BS?” was a question someone posed to me over the July 4th weekend, after finding out what I do for a living. My immediate reaction was one defensive of my industry and livelihood.  But it did bring up some interesting ideas that I wanted to share. But first, let’s travel back in […]

Google’s motto is “Don’t be evil”; Google wants its search engine to help people. On the other side of the battle are those working in Search Engine Optimization (SEO). Knowledge itself is morally neutral. But as is the case with almost everything in this world, people’s intentions determine the social constructs of good and evil. […]

This past week, NPR’s On The Media dedicated the latter half of their show talking about Search Engine Optimization. There’s some good basic stuff in there, putting all of the recent bombshells and ramifications into lay terms. Available in audio form and transcripts. The segments: How to Cheat Google David Segal, the author of the […]

January 23rd, 2011

Bing Images Fail?

Bing title tag fail. …or Google algorithm win?

Last month, Google broke the status quo by actually publicly disclosing a part of their top secret search algorithm. What change could possibly have been so significant that Google would announce it from the rooftops? As it turns out, Google now officially considers a page’s load time in its algorithm. Matt Cutts even recorded a […]

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