Archive for May 2010

Last month, Google broke the status quo by actually publicly disclosing a part of their top secret search algorithm. What change could possibly have been so significant that Google would announce it from the rooftops? As it turns out, Google now officially considers a page’s load time in its algorithm. Matt Cutts even recorded a […]

Every first year Psychology student has learned about the phenomenon of confirmation bias. In a nutshell, it means that people tend to selectively interpret information in order to reaffirm their preexisting beliefs. For instance, let’s say you believe that microwave popcorn tastes better than movie theater popcorn. Then there’s a good chance that the next […]