I was invited to the 2015 SEJSummit in NYC hosted by Searchmetrics. It was unique in that they advertised zero vendor pitches, just content. And they definitely delivered on that promise. The day was jam-packed with 8 speakers, talking about a wide variety of topics ranging from content strategy to user tracking to mobile SEO. Each presentation […]
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Last month, Google broke the status quo by actually publicly disclosing a part of their top secret search algorithm. What change could possibly have been so significant that Google would announce it from the rooftops? As it turns out, Google now officially considers a page’s load time in its algorithm. Matt Cutts even recorded a […]
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Looks like the little search engine that could, did: Bing Cracks 10% Search Engine Market Share What will this mean for those of us in SEO? Well for one thing, it might be time to start tweaking our natural search optimization techniques to include the growing presence of bing. Here’s a good guide for optimizing […]
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Link: The Time Has Come To Regulate Search Engine Marketing And SEO Here’s a quote from the article that speaks volumes to me (with my emphasis). “Here’s where the parallel to free trade breaks down. There are no perfect paradigms looking at free trade and import/export laws that exactly define or address this challenge.” And […]
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Rebranding campaigns are a tricky beast. On the one hand, it’s easy to go in with the mindset that you can’t do any worse than your past attempts. But if you want it to really be successful, you put everything you have out there and leave it all in the ring. There’s not too much […]
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