the frequency a kenny chung blog

Posts tagged ‘Subway’

Is the Metropolitan Transit Authority (MTA) in the process of a rebranding campaign? Everyone knows they could use some good press (there’s only so much news you can read about budget cutbacks or more potential fair hikes). I usually use Tuesdays to critique NYC Subway advertisements, but today something else caught my eye. Take a […]

Source: M.T.A. Sells Naming Rights to Subway Station The MTA has finally been able to sell the naming rights to one of their subway stations. Atlantic Ave/Pacific Street (which is the connecting station for various trains and the LIRR) will be named after Barclays bank. The logic behind this change is that the new Brooklyn […]

The sandwich chain Subway may be solely responsible for the NBC Show ‘Chuck’ staying on the air, speculates this article. Subway has basically become the official sponsor of the show. Entering into a deal with Subway may deter the cancellation of the spy comedy despite less-than-stellar ratings. And the payoff? Prominently displaying Subway sandwiches within […]

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