NASA is great at social media! Oh wait, the video above was created by someone who couldn’t stand how bad NASA was at social media.
On the one hand, this does show that NASA has fans and supporters passionate enough about the direction and future of aerospace research to take it upon themselves to improve the brand.
On the other hand, it’s a bit troubling that a governmental agency with such great brand recognition and funding could fail so miserably in the online space.
Link: Awesome Viral Video Bashes NASA’s Social Media Efforts
For my Computers in Communication class, we had to choose a “green” client on which to base all of our assignments throughout the entire semester. I chose First Act Guitars for their Bambusa guitar (made from bamboo and no wood at all). As part of the project, we had to create a PDF handout, a video, and then present a PowerPoint presentation to the class.
So last week, I borrowed a camera from BU College of Communication and actually headed down to the First Act Guitar Studio in Boston to film my fictional 30-second web spot promoting the guitar.
Here’s the finished product:
And here’s the handout I created:
Everyone was really courteous and accommodating. And of course, I couldn’t leave there without a new guitar (not a Bambusa though.) Snagged a First Act CE-140 on sale for $100 plus student discount. It’s a great guitar (not just for the money, but in general), I’ll probably keep it for a long time.
First Act Lola CE-140
Special thanks to Store Manager Jay Richardson and Guitar Specialist Tim Choate.
And of course, a link to the Bambusa product page.